Pop Mart Partners Sony for Labubu Movie to Revive Fading Craze
Pop Mart International Group Ltd. is bringing Labubu to the big screen, betting that a cinematic storyline can revive interest in the quirky toy as sales growth slows and investor...
By Charlie Zhu, Lulu Shen · Bloomberg Markets
Pop Mart International Group Ltd. is bringing Labubu to the big screen, betting that a cinematic storyline can revive interest in the quirky toy as sales growth slows and investor enthusiasm wanes.