Pernod, Jack Daniel’s Maker Brown-Forman Are in Merger Talks
Pernod Ricard SA and Brown-Forman Corp., the owner of Jack Daniel’s whiskey, are discussing a merger as the alcoholic drink companies look at ways to consolidate amid an industry downturn.
By Ryan Gould, Ruth David, Michelle F Davis, Crystal Tse · Bloomberg Markets
Pernod Ricard SA and Brown-Forman Corp., the owner of Jack Daniel’s whiskey, are discussing a merger as the alcoholic drink companies look at ways to consolidate amid an industry downturn.