Michelle Obama documentary rises 13,000% in views as Melania film opens
Becoming garners 47.5m minutes viewed on same weekend as current first lady’s documentary released in cinemasMichelle Obama’s 2020 documentary Becoming saw a major rise in views over the same weekend...
By Benjamin Lee · The Guardian World
Becoming garners 47.5m minutes viewed on same weekend as current first lady’s documentary released in cinemas Michelle Obama’s 2020 documentary Becoming saw a major rise in views over the same weekend that Melania was released in cinemas. The film, which followed the former first lady in the wake of her hit book, saw a rise in views of more than 13,000% over the past weekend, with 47.5m minutes viewed, according to the Hollywood Reporter . The weekend before saw only 354,000 minutes watched, according to Luminate. Continue reading...