Letter: Louise Lasser obituary
When in New York in 1967 I convinced the film actor Louise Lasser to do a 30-second commercial for Birds Eye, both client and agency, Young & Rubicam, were unsure...
By Jed Falby · The Guardian Opinion
When in New York in 1967 I convinced the film actor Louise Lasser to do a 30-second commercial for Birds Eye, both client and agency, Young & Rubicam, were unsure how effective a short ad could be. She worked it out with me second by second: it was funny, and it worked! Continue reading...