Kalshi, Polymarket Piled On Media Deals Ahead of the Midterms
Prediction markets have become a growing source of revenue for media companies just ahead of the midterm elections, but not everyone thinks the proliferation of gambling odds in political reporting...
By Hannah Miller · Bloomberg Markets
Prediction markets have become a growing source of revenue for media companies just ahead of the midterm elections, but not everyone thinks the proliferation of gambling odds in political reporting is a good thing.