BYD’s Denza Eyes Europe Car-Finance Unit to Rival BMW, Mercedes

BYD Co.’s premium Denza brand may set up its own car financing operation in Europe as soon as next year, potentially a big step to challenge premium brands like BMW...

By William Wilkes and Laura Malsch · Bloomberg Markets

BYD Co.’s premium Denza brand may set up its own car financing operation in Europe as soon as next year, potentially a big step to challenge premium brands like BMW AG and Mercedes-Benz Group AG.