Brooks Steps Up Global Push as Running Boom Builds
Brooks Running CEO Dan Sheridan tells Bloomberg This Weekend that a global running boom and consumers’ continued focus on health and wellness are helping drive growth, with the company expanding...
By Bloomberg Markets · Bloomberg Markets
Brooks Running CEO Dan Sheridan tells Bloomberg This Weekend that a global running boom and consumers’ continued focus on health and wellness are helping drive growth, with the company expanding in markets including Europe and China. Speaking with host Lisa Mateo, Sheridan says Brooks is also expanding its lifestyle business and physical stores while navigating tariffs and supply-chain disruptions without passing all of those costs on to consumers. (Source: Bloomberg)