‘A gaming success story’: how Warhammer became one of Britain’s biggest companies
Worth £6bn and with revenues recently rising by 10.9%, the niche interest game has become a global businessYou don’t need to spend your weekends organising a face-off between bloodthirsty orcs...
By Rachel Hall · The Guardian World
Worth £6bn and with revenues recently rising by 10.9%, the niche interest game has become a global business You don’t need to spend your weekends organising a face-off between bloodthirsty orcs and elves to have heard of the game Warhammer. So popular is the fantasy game that its parent company Games Workshop is valued at a staggering £6bn and is almost ever-present on British high streets. Continue reading...